Tag Archives: Business planning

The 5 Key Elements for Delivering on Your Dreams

A lot of us have dreams.  Some are more palpable than others.  Some are more likely to happen, but that all depends on you.

Here are the key elements for delivering on your dreams.

1. Clarity
You have to know who YOU are.  You have to know what your dreams are.  This may require some quiet time with yourself to remember why you are on this Earth at this point in time with the experiences you have had thus far.

You must take time to rekindle your dreams if they’ve faded away or honor and nurture them so they take flight.

You have to know who your dream will help and why that matters to you.  The more clear you are about your target market and their problems, the better you’ll be at describing why you are the perfect person to support them.

2.  A Plan
Miracles happen.  However, you can’t rely on them to make your dreams come true.  You’ve probably heard something like “God helps those who help themselves” as you were growing up.  So help yourself.  Map out what it will take to get your dream off the ground.  Don’t overanalyze it, but break the ‘delivery’ of your dreams into time chunks with dates and write them down.

3.  Know How or Resources
Some people never get their dreams off the ground because they don’t know how to get started.  If that’s the case for you, start telling people around you what you need.  Ask for help.  Find someone else who has traveled up a similar road.  Don’t wait until your ducks are all lined up.  Find the ducks you need as you work toward your goal.

4.  Act. Act. Act.
I can’t say this often enough. Step out.  Take chances.  Learn as you go.  Be willing to make mistakes.  Give up the safety of perfection.  Keep moving forward.  Your dreams needs you. Don’t disappoint them.

5.  Get support
People who make big things happen often don’t do it alone. Join a mastermind group.  Hire a coach.  Take a class. Get a committed buddy who is also working on something big.  Share information. Ask for help. Get partners. Collaborate.  Get over yourself.

You are the vessel for the fulfillment of your dreams.  If you have them, they are meant to be.  Your task is to trust your dreams and make them come true.  Release the drive to protect yourself and trust that everything will work out.

It always does.

Plan Your Big Win for 2010: Create Your Blueprint for Success

I’ve heard so many heart-breaking stories recently from business owners who’ve been barely hanging on or working harder than they ever have just to stay afloat in this economy.  They pray for a better day. They dream about ‘the good old days’ when sales were easier – when prospects and customers were looser with their cash.

The tides haven’t completely turned yet but fortunately, there are positive economic signs on the horizon.

Will you be prepared to take advantage of the upturn?

I always look forward to the end of the year.

I dream. I plan. I rid myself of stuff I no longer need.

I’ve already started that process this year and I’m psyched!

Unfortunately, as I speak, coach and network at various business meetings, I often hear people grimacing about a wide variety of issues:

  • they feel scattered and overwhelmed by all there is to do
  • they have too many ideas swirling around in their head with no way to organize them into action
  • they have things on their to-do list from LAST year they haven’t gotten around to yet
  • they’re not sure how to get started on anything big, so they keep themselves busy with routine tasks just to feel better about themselves
  • they feel alone at the helm of their ‘ship’ with on one to safely talk through their ideas or concerns
  • everyone is relying on them and they’re feeling the burden they’re so tired, they joy of being in business for themselves has begun to fade they may even have begun questioning their own commitment to their business

I don’t know if any of those issues apply to you.  If they do, it’s a good thing you’re reading this now.  I can help you solve these problems AND MORE and I can’t wait to get started!

“Most people are overwhelmed by all that they could do and fail to do what they can.”

– Ramon Williamson

For the  first time ever, I’ll be sharing the exact process I use to reinvent my business with a select group of business owners and sales professionals who know the value of planning but somehow NEVER GET AROUND TO IT!

I will hold your hand, open your mind & walk you step-by-step into an even brighter future.

Find out how now.  Click here

Focus on the Next Best Thing & Rise Above the ‘Bad’ Times

I heard recently that one of the keys to surviving a downturn in the economy is to focus on the “next best thing”. You may be experiencing a slow down in your sales efforts and, consequently, your service delivery, so take advantage of the break from the mania of the past.

How do you know what that next hot thing will be?

1. You do research.
Read industry magazines. Surf the internet.  Create ‘Google alerts for topics you’re interested in and you’ll be notified any time an article appears on the internet about that topic.  Attend conferences, interview thought leaders. Follow them on Twitter. Scan the horizon for themes.  Study trends.  Then use your imagination.

2.  Train your staff
Once you’ve filtered through the noise and have focused on some up-and-coming ideas, train your staff on them.  (See last week’s article on Maximizing Training’s ROI.)  The more your employees know about the next best thing and the more you encourage innovation, the more likely you are to be able to take advantage of the rising tide by tailoring your existing products and services to meet the new opportunities being created.  You might even be able to create new products and services in the emerging field.

3.  Refine your sales & marketing efforts

I’m sure you’ve heard the expression, ‘The early bird catches the worm’.  Use your insight into the new trends to re-brand and re-position your company in the industry.  Tailor your messages, update your language to demonstrate that you and your company are learning and moving forward.  Position yourself as living on the cutting-edge.  Your prospects and clients will notice, will see you as the expert and a thought leader and want to learn (and buy) more from you.

What ever you do, don’t waste this opportunity.  Study, learn, create and implement.  Those are the keys to rising above the circumstances; creating and living your dreams.

Social Networking: Mystery, Madness or Money

Do you tweet?  Are you on Facebook, LinkedIn, Plaxo?  Does the thought of having yet another networking venue send shivers up your spine?

Are your tweeting and linking the hours away, but not seeing any results?

Here are some things to keep in mind that will help you remove the mystery, reduce the madness and ultimately make money from your social networking efforts.

1.  Remove the mystery

Starting a profile on most platforms is relatively easy.  Four of the ones I use the most are shown right under my Greeting message above.  I also use Plaxo. So if you’re just getting started, connect with me.  Just click on the Plaxo link above or any of the icons below my greeting.

Start simply.  Enter both business and personal information.  The key to social networking is leveraging the ‘social’ aspect.  People want to know you, not just your business.  Once you’re in, look for people you know who are already on that platform.  Most sites make it easy for you to do that.  Once you’re connected to others, you can connect with their friends and associates.  (You’ll probably know some of them. If you can customize your introduction, a personal note will help ‘grease the slide’.

2.  Reduce the madness

As in real F2F (face-to-face) life, you could spend hours every day networking online.  Don’t let yourself get consumed.  Don’t feel compelled to join every site that people invite you to.  I have profiles on 16 sites, but don’t use them all. Set aside 15 minutes a day to tweet or update your profiles.  Just pick a few to start with.
What to say in your updates?  Share a great idea you heard, your plans for the day, a success you had, a success someone else had, an inspiring quote, a triumph for your child.  Make comments on other people’s profiles.  Again, use a good mix of business and personal.

Also consider automating the process.  There are tons of tools & resources like tweetlater.com to make the whole social networking thing less labor-intensive.

3. Monetize your efforts

Ultimately, that’s what it’s all about for us business owners, isn’t it?  Don’t expect to put dollars in your pocket immediately though.  Social networking is about building relationships with people, getting connected on a deeper level.  It is through building solid relationships with people first, that you’ll be able to later on, introduce items or services that you think might help them…but only after you’ve gotten to know them.

Consider it a little like dating – you probably wouldn’t ‘pop the question’ on the first date would you?  Don’t do it on the social networking sites either.

That’s just a primer (or reminder) for those of you who are relatively new to this arena.  Stay tuned.  As I mentioned in the video and the welcome greeting above, I’ve got tons more resources on this topic to share with you, so pay attention and don’t miss out, ok?