You’ve heard the phrase ‘time is money’ When you invest your time on the right activities, it makes sense that you (and your department or company) make more money. Problem is, we often spend our time on what’s comfortable or what’s urgent.
Here are some quick tips to leverage your time so you can make more mon’ey.
1. Track your time to see where you’re flushing it down the toilet.
Create a log that allows you to track your time in 15-minute increments. You’ll be shocked at how much time you’re spending on non-revenue or non-goal attaining activities. I did this for three days and got recommitted to delegating and outsourcing. I realized how much time I was losing on things that began with the thought “This will just take a couple of minutes.”
2. Create systems that allow you to delegate.
Having made that observation, I made a list of things I was committed to getting off my plate. I hired a recent college grad who spend a Friday afternoon getting me caught up in data entry (from all those speaking engagements) that I hadn’t sent to anyone else on my team. She registered my company with a number of corporations looking for vendors whose flyers had been sitting on my desk for way too long.
I drafted a script and set up another assistant to contact people who wanted to explore coaching with me.
3. Exhibit the courage to do the right things.
We are often reluctant to pick up the phone and call prospects. We feel we’re intruding, begging or annoying people. Yet the key to closing deals (especially high -ticket ones) is generally having one-on-one conversations. That’s where the money is, folks. Get on the phone. Set appointments and see how you can offer value to your clients and prospects.
If you concentrate on just those three things, I promise you’ll open the doors to more productivity and profitability.