Leadership development & business development tools

ShareFor the last several months, I’ve been constructing a model for building a highly successful business.  Based on what I’ve done to build mine over the years and harvesting the wisdom of brilliant mentors I’ve studied with, I’ve outlined a comprehensive, yet simple model for success.
The model extends well past theory and includes 7 practical [...]

ShareI talk with a lot of marketing strategists who extol the importance of branding for a company’s success but it’s like pulling teeth to drag most of them down from the conceptual clouds and get specific about exactly what they mean.
Every company has a brand whether you’ve proactively designed it or not.  Your brand isn’t [...]